Apple is weighing value hikes for its upcoming fall iPhone lineup however is eager to keep away from linking any will increase to US tariffs on imports from , the place most of its gadgets are assembled, the Wall Avenue Journal reported on Monday.

The expertise large’s shares have been up seven % in premarket buying and selling, monitoring positive aspects within the wider market after Washington and Beijing agreed to quickly slash the reciprocal tariffs on Monday. However Chinese language imports will nonetheless be topic to a 30 % levy within the US.

Apple is among the many most outstanding companies caught in US- commerce tensions, which intensified in current months after a sequence of tariffs initiated by President Donald Trump.

The corporate didn’t instantly reply to a Reuters request for touch upon the WSJ report, which cited folks aware of the matter.

Elevating costs may assist Apple cushion greater prices stemming from the tariffs which have hampered world provide chains and compelled the corporate to shift extra manufacturing to India.

Apple stated earlier this month that tariffs have been anticipated so as to add about $900 million (roughly Rs. 7,638 crore) in prices throughout the April-June quarter and that it will supply a majority of the iPhones offered within the US within the interval from India.

Analysts have for months speculated a couple of value improve from Apple, however warned that such a transfer may price it market share, particularly as rivals akin to Samsung attempt to appeal to customers with AI options that Apple has been sluggish to roll out.

The most affordable iPhone 16 mannequin was launched within the US with a sticker value of $799, however may price as a lot as $1,142 (roughly Rs. 96,918) as a consequence of tariffs, per projections final month from Rosenblatt Securities, which say the price may rise by 43 %.

The WSJ report stated Apple was planning on coupling the value hikes with new options and design adjustments together with an ultrathin design, which may assist justify the will increase.

Amazon.com was within the crosshairs of the White Home final month after its low-cost Haul unit weighed itemizing import costs as a consequence of US tariffs, prompting the Trump administration to accuse the corporate of partaking in a hostile political act.

© Thomson Reuters 2025

(This story has not been edited by NDTV workers and is auto-generated from a syndicated feed.)